Using a Gift Table in Your Assessment
Now that we’ve covered some of the basics of fundraising, campaigns, and our process, let’s review one of the most important tools that will be utilized through the pre-campaign and campaign phases - the gift table. What is a gift table, how do you read a gift table, and why is a gift table important? A gift table is one of the more scientific aspects of giving involved in fundraising. The gift table is an important step in assessing the financial capability of your organiza